Top 3 Reasons For Avoiding: Ranger hasn't been redesigned in this century. The design from last century wasn't even all that modern at the time. Do you know how good other small trucks are these days?
Alternatives: Tuk Tuk, used Ford F-150, Toyota Tacoma, Ford Fiesta
Base USD Price: $17,820
Ideal Owner: Anybody who over-emphasized the need to have new just because the Ford Ranger had an attractive MSRP.
Necessary Incentivizing B4 Purchase: Buy 1 Ranger, receive 1 Ford Fiesta on the side.